Ashley Fierman

Senior Account Executive

Ashley graduated with honors from the University of Florida, where she earned a Bachelor of Science degree in Public Relations. Prior to moving to New York City and joining Ballantines PR, Ashley began her career at a full-service public relations firm in South Florida. While she worked with clients in various industries, Ashley focused on real estate and managed accounts for both residential and commercial real estate developers. She was responsible for generating media coverage, publicizing milestones, planning and executing groundbreaking ceremonies and sales launch events, as well as handling social media accounts. Ashley leveraged her long-standing relationships in the South Florida real estate community to break into the interior design space. She developed a strategic public relations campaign for one of the top interior design firms in Miami.

Outside of her career, Ashley served on the Board of Directors for the Public Relations Society of America (PRSA) – Greater Fort Lauderdale Chapter as Co-Chair of its young professionals group. She was also a member of the University of Florida’s local alumni association and served on the Board of Directors as a Young Alumni Coordinator.