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The Signature Foreplay Rosé Will be Offered on Property and
Via Nocking Point’s Website Beginning October 1st
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Bethesda, MD. – September 5, 2019 – Moxy Hotels, Marriott International’s rebellious hotel brand known for pushing boundaries, and Nocking Point Wines, a leading celebrity-curated winery and wine club, have joined forces to create Foreplay Rosé, an exclusive limited-edition rosé. October 1st through October 30th, guests’ complimentary welcome drink at Moxy Times Square will be a glass of the exclusive pink drink. Travelers and locals can also imbibe Foreplay Rosé on the hotel’s rooftop, as well as purchase the label through Nocking Point’s website ($48 for 2 bottles).
Founded by Stephen Amell (ARROW) and Andrew Harding, a native of Walla Walla, WA, Nocking Point collaborates with industry leaders aligned with the winery’s authentic, personal story-telling brand. What started as a passion project, Nocking Point has grown into a multi-million-dollar winery and a premium monthly wine club.
The blush-filled bottle – Nocking Point’s first-ever hotel collaboration – was inspired by Moxy Times Square’s most Instagrammed feature – the “Foreplay” putt-putt course. Tucked into a corner of Magic Hour Rooftop Bar and Lounge, the miniature putt-putt course designed by TAO Group features follies of colossal-size animals in compromising poses.
“Moxy is known to break the rules and encourage play all year round, which means that rosé season doesn’t have to end even though summer is over,” said Toni Stoeckl, Vice President, Distinctive Select Brands, Marriott International. “We’re excited to amp up the fun even more at Moxy Times Square with this new exclusive rosé!”
Foreplay Rosé is a blend of three Rhone varieties; Grenache, Mourvedre, and Syrah – a play on the “GSM” style. With about 25% Grenache and the remainder split among the other two grapes, the wine displays balance, finesse, and the all-day drinkability that has made rosé such a popular drink.
“We’re beyond excited to partner with such a like-minded, incredibly creative, and playful brand like Moxy that consistently delivers experiences to their guests like no other hotel brand in the marketplace today,” says Andrew Harding, Co-Founder of Nocking Point Wines. “Their unique and updated approach to hospitality has many overlaps with how we think about our wines and the experiences we create through our content, packaging, branding, and all of our touch points with our loyal club members and customers.”An energetic alternative to the typical hotel experience, Moxy Times Square proves that affordability doesn’t mean sacrificing style or comfort. 612 bedrooms are cleverly designed by Yabu Pushelberg to adapt to modern traveler’s changing needs, with a wide variety of room types, flexible furniture, oversized walk-in showers, furiously fast and free Wi-Fi, and free access to streaming apps. Immersive social spaces are built for co-working and play, encouraging visitors and locals to intermingle. TAO Group’s eating and drinking destinations at Moxy include Legasea, a seafood brasserie; Egghead, an egg-centric sandwich shop; Bar Moxy a communal lobby bar; and The Pickup, a twist on the traditional grab-and-go. Magic Hour, NYC’s largest all-season hotel rooftop bar and lounge features an “urban amusement park” concept and epic skyline views. Blind Barber, a NYC based barber shop, offers cuts, shaves, hangover treatments, and blow dry & style services from their team of grooming experts, conveniently located in their Moxy outpost. Famed celebrity tattoo artist JonBoy offers coveted tattoo appointments six days a week in his personalized shop at Bar Moxy, complete with his Gucci tattoo table and Instagrammable backdrop.
About Nocking Point Wines:
Stephen Amell and Andrew Harding launched Nocking Point in 2013, as a passion project and fun way to further connect with Amell’s fan base. When the selections sold out in a matter of hours, the idea of a winery with a premium, celebrity-curated club was born. To-date, they’ve tapped industry, wine-loving friends to collaborate on monthly selections including Jason Momoa, Aisha Tyler, Emily Betts, Michael Rosenbaum, Thomas Welling, Colton Haynes, Johnny Bennett, Zac Levi, and Stassi Schroeder, Kristen Doute, Katie Maloney from Vanderpump Rules. Working with award-winning winemakers and an in-house sommelier, Nocking Point delivers the best of West Coast wines to consumers across the country.
About Moxy Hotels:
Moxy Hotels is Marriott International's new millennial-focused brand that debuted in September 2014 with the opening of the Moxy Milan. A boutique-hotel concept for the next-Gen traveler, Moxy is a fresh and innovative brand combining stylish design and approachable service at an affordable price point. With tech-enabled rooms, vibrant lobby spaces and warm, modern service, Moxy aims to surprise travelers with a thoughtful, spirited and fun guest experience. Moxy Hotels is proud to participate in Marriott Bonvoy, the new name of Marriott’s travel program replacing Marriott Rewards®, The Ritz- Carlton Rewards®, and Starwood Preferred Guest® (SPG). The program offers members an extraordinary portfolio of global brands, experiences on Marriott Bonvoy Moments and unparalleled benefits including earning points toward free hotel stays and nights toward Elite status recognition. To enroll for free or for more information about the program, visit MarriottBonvoy.marriott.com. To learn more about Moxy Hotels, visit www.MoxyHotels.com.
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